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       Headlines - July 16, 2007
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R. Lewis Dark: Intense Competition for Market Share in New York

ONE OF THE MOST TURBULENT MARKETS FOR LAB SERVICES TODAY is New York City and the Tri-State area of New York, New Jersey, and Connecticut. This is ground zero in the fight for market share between Quest Diagnostics Incorporated and Laboratory Corporation of America and competition is intense. The stakes are highest for Quest Diagnostics. It has long held a dominant market position in New York City, so it has the most to lose.

Adding to the competitive pressure are the submarkets to the east and to the west of New York City itself. Located to the west, across the Hudson River, is Bio-Reference Laboratories, Inc., (BRLI), which is enjoying record revenue and operating profit. (See pages 7-9.) East of New York City, Sunrise Medical Laboratories is prospering on Long Island. (See pages 3-4.) And now that Sonic Healthcare Limited of Sydney, Australia, will acquire Sunrise, the level of competition just got “kicked up a notch,” as the famous New Orleans chef Emeril Lagasse is fond of saying.

Generally, competition is good for physicians and patients. But Thomas Rafalsky, President of the New York State Clinical Laboratory Association (NYSCLA), observes that the currentmanaged care contracting war between the two blood brothers may have a long-term negative financial effect on NYSCLA’s independent laboratorymembers. (See pages 10-11.)Rafalsky also notes that, when national managed care contracts for lab testing services are priced on a formula that is a discount from Medicare fee schedules, it can be used by Medicare officials to support Medicare’s plan for competitive bidding of lab testing services. And, the deeper the contract discount from Medicare fees in such contracts in the private sector, the stronger the argument Medicare officials have to support competitive bidding.

What intrigues me is how New York City and the Tri-State region have quickly evolved into probably the nation’s most competitive market for lab services. LabCorp’s national contract victory with UnitedHealth led it to open several hundred patient service centers and expand its network of rapid response labs, couriers, and sales force across Greater NewYork. That has been a direct challenge to Quest Diagnostics.Meanwhile, a handful of independent labs in the region, such as Bio-Reference and Sunrise, have scrambled to take advantage of the fact that changes to managed care lab networks have caused physicians to reconsider their choice of laboratory provider.



Sonic Lands In New York With Sunrise Purchase

Australia's Sonic Healthcare inks its seventh laboratory acquisition agreement in 24 months

CEO SUMMARY: Sonic Healthcare Limited of Sydney, Australia, continues to open its checkbook and purchase independent laboratory companies here in the United States. The latest deal is its agreement to purchase Sunrise Medical Laboratories of Hauppauge, New York, for as much as $168 million. This gives Sonic Healthcare a solid foothold in the Tri-State market of New York, New Jersey, and Connecticut.




GE's Deal for Abbott IVD Collapses Last Week

Analysts believe that, during due diligence, GE decided that $8.13 billion was too much to pay

CEO SUMMARY: Both companies have said little about their mutual decision, announced last week, to kill the pending sale of Abbott Diagnostics and Point-of-Care businesses to General Electric. One probability is that GE decided, during due diligence, that its willingness to pay a premium price—15 times EBIDTA—was unjustified by the quality of the assets and Abbott’s current affairs with the Food and Drug Administration.



BRLI Seizes NYC Share In Two-Stage Effort

Regional lab company benefits from turmoil from managed care contract changes in NYC

CEO SUMMARY: Bio-Reference Laboratories, Inc., (BRLI) reported record financial results for its most recent fiscal quarter last month. Much of this success is rooted in BRLI’s discipline in defining itself as a local laboratory and using enhanced lab testing services to align itself as a clinical and operational partner with client physicians in the community. Here is an assessment of why this business strategy is proving effective.



Exclusive Lab Contracts Have Consequences

Recent contract awards by UnitedHealth and Aetna drive intense competition in New York

CEO SUMMARY: During the past seven months, competition in the Northeast has intensified. Decisions by UnitedHealth and Aetna to exclude a national laboratory from their respective provider panels has forced many physicians to reconsider their choice of laboratory provider—creating an opportunity for indendent lab companies that are regional network providers. However, acceptance of contract prices based on a discount from Medicare fees may have negative consequences.



Lean/Six Sigma In Labs Becomes More Common

Lab Quality Confab in Atlanta on Sept. 19-20 is first conference devoted to quality management

CEO SUMMARY: Across healthcare, laboratories, hospitals, and health systems are leading the drive to incorporate quality management methods into clinical services and daily operations. This fall, in Atlanta, the Lab Quality Confab will provide a detailed look at this trend,with 50 speakers,master classes, case studies, full-day workshops, an exhibit hall, and even Lean and Six Sigma poster sessions with trophies and cash awards.



Growing NeoGenomics Offers FISH Test TC/PC

Growing lab company emphasizes complex genetic and molecular assayst

CEO SUMMARY: This specialty lab testing company now has laboratories in Fort Meyers, Florida; Nashville, Tennessee; and Irvine, California. It recently beefed up its executive ranks and is adding to its menu of genetic and molecular assays. In December, 2006, NeoGenomics rolled out a nationwide TC/PC program in FISH testing that allows community hospital-based pathologists to perform and bill for professional component (PC) services.



Lakewood Pathology Changes Leadership

Doug Berg assumes CEO duties, Tim Brodnik joins the Board of Directors

CEO SUMMARY: Following the arrival of a new majority owner and a capital commitment of $50 million last year, Lakewood Pathology Associates has taken additional steps to pursue growth. Lakewood plans to acquire small to mid-sized companies that are complementary to its position in the anatomic pathology markets, particularly in the subspecialties of hematology and oncology.


INTELLIGENCE: Late & Latent

METAGENOMICS WILL EXPAND MICROBIOLOGY

Ventana Opposes Roche’s Hostile Takeover Offer

 

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