Pathology
and Radiology's Combined Future is Now
at KU: How Integrated Breast Cancer Diagnostics are Improving
Patient Care
Disruptive
Clinical Practice Model Ready for Widespread Adoption
YOUR
PRESENTER: Ossama
Tawfik, M.D., PhD
Director of Anatomic and Surgical Pathology, The University of
Kansas Medical Center Mark
Redick, M.D., PhD
Assistant Professor of Radiology, The University of Kansas
Medical Center Syed Hafeez(Moderator)
Administrative Director, Providence Memorial Hospital
In a pioneering effort at The University of Kansas, a radiologistandapathologistareworkingsidebyside to review each other's primary
images and issue a single, integrated diagnostic report for breast
cancer patients. The big surprise from this groundbreaking collaboration
is a measurableimprovementindiagnosticaccuracy, leading to improved patient outcomes.
If you're a pathologist or radiologist, what does this mean for
you? More than likely, it means a future of increased collaboration.
Instead of separate clinical silos, pathologists and radiologists
will work side by side, sharing each other's primary images and
producing a single, unifieddiagnosticreportforclinicians.
To understand the benefits of a collaborative working relationship
between pathologists and radiologists, join us on August 19, 2009
for a special audio conference that features two innovators-pathologist
Ossama Tawfik, M.D. and radiologist Mark Redick, M.D.—both
from The University of Kansas (KU). Targeting micro-calcifications
in breast cancers, you'll learn how, together, their reviews of
the radiology and pathology images triggered significantrevisions to the original diagnostic reports from each
specialist.
Drs. Tawfik and Redick will share the genesis of their integrated
diagnostic service. You'll learn how they established their joint
case-review protocols, and hear actual cases that will help you
better understand the causes of discordance between the radiology
and the pathology findings. Gain practical insights you can use
in your own clinical practice.
Listen as Tawfik and Redick present their findings from the first
population of breast cancer cases. After reviewing the images
together, they made revisions to almost33%oftheoriginaldiagnoses reported by each specialist,
which had been were based on each physician's individual review
of the primary images. This offers compelling evidence that an
integratedclinical serviceimprovesdiagnosticaccuracy and contributes to improved
patient outcomes.
In fact, after seeing this improved performance, the parent radiology
and pathology groups at KU took steps to implement integrated,
pathologist/radiologist side-by-side services in other diagnostic
areas. These exciting developments are what make this audio conference
a "must-attend" for every pathologist and radiologist
concerned about diagnostic excellence.
This 90-minute session will be organized around three
primary areas:
An overview of why this collaborative, side-by-side clinical
service by pathologists and radiologists is an improvement over
the current situation of each group working alone. Find out why
discordance between reported imaging findings and histologic diagnosis
often goes undetected, and how you can set aside the traditional
silo mindset and foster the spirit of cooperation and collaboration
between pathologist and radiologist.
The clinicalchallengesandopportunities
of creating and implementing an integrated in vivo/in vitro diagnostic
service. Our experts will help you better understand why inadequate
sampling of a lesion goes undetected and how false negatives can
delay diagnosis of malignancy.
And finally, you'll learn the essentialrequirementsforasuccessfulintegration of pathology
and radiology diagnostics. This includes having radiology and
pathology images available in a full fidelity/high resolution
digital format, with simultaneous real-time visualization of both
radiology and histologic images.
This audio conference is a unique opportunity to learn from two
great radiology and pathology innovators. Listen on your own or
assemble key team members so you can all listen together. Best
of all, you can ask your own questions and get advice directly
from our two experts. Their answers will be tailored to your specific
needs. So don't wait! Reserve
your spot for this timely audio conference today! Get what
you need to position your group practice at the leading edge of
integrated vivo/in vitro diagnostics!
THE DARK REPORT AUDIO CONFERENCE AT A GLANCE
DATE:
Wednesday,
August 19, 2009
TIME: 1 p.m. EDT; 12 p.m. CDT; 11 a.m. MDT; 10 a.m.
PDT
PLACE: Your telephone or speakerphone
COST: $195 per dial-in site (unlimited attendance
per site) through 8/7/09; $245 thereafter
TO REGISTER:Click
here or call 1-800-560-6363 toll-free
For
one low price—just $195 (through 8/7/09; $245 thereafter)—you
and your entire team can take part in this fast-paced, insightful
audio conference. Best of all, you’ll be able to connect
personally with either of the panelists when we open up the phone
lines for live Q&A.
Here’s just some of what you’ll learn during this
insightful 90-minute conference:
Best
practices for collaboration between the radiology and pathology
groups in your hospital and community.
How to pick the right clinical target for an integrated radiology/pathology
diagnostic service.
The
importance of digital imaging and teleconferencing when pathologists
and radiologists are in separate locations.
Pitfalls
to avoid when establishing an effective integrated diagnostic
service.
How
to identify where discordance happens when radiologists and
pathologists work independently on the same case.
Cross-training
requirements to help pathologists and radiologists better
understand how to read each other’s primary images.
How
to find the time and space to conduct joint case evaluations:
surprising solutions.
How
to track improvements in diagnostic precision and measure the
resulting gains in patient outcomes.
Why
clinicians like the integrated imaging/histopathology diagnosis,
and how to market the shared clinical service to generate more
case referrals—and revenue!
…and much more!
HOW TO REGISTER/ORDER:
1. Online
2. Call toll free: 800-560-6363.
*Registrations accepted until Wed,
August 19, 2009, noon EDT.
Your
audio conference registration includes:
A
site license to attend the conference (invite as many people
as you can fit around your speakerphone at no extra charge)
Downloadable PowerPoint presentations from our speakers
A
full transcript emailed to you soon after the conference
The
opportunity to connect directly with our speaker during
the audience Q&A session
Register
Now!Or for
more information, call us toll-free at 800-560-6363.
Distinguished Faculty:
Ossama
Tawfik, M.D., PhD is Professor and Vice Chairman
for Education and Outreach at the Department of Pathology
and Lab Medicine at The University of Kansas Medical
Center. He also serves as director of anatomic and surgical
pathology, immunohistochemistry and image analysis laboratories.
He is in cytopathology in addition to surgical pathology
and is well known for his focus on breast, gynecologic,
urologic and prostate cancers. Dr. Tawfik received his
doctorate of medicine from the faculty of medicine at
the University of Cairo and his doctorate of philosophy
in pathology from the University of Kansas School of
Medicine. He is certified by the American Board of Pathology
in anatomic and clinical pathology and has received
a board diplomate in cytopathology.
Mark
Redick, M.D., PhD is Assistant Professor of
Radiology at The University of Kansas Medical Center.
He is a breast imager in the breast imaging section
at The Richard and Annette Bloch Cancer Care Center.
Prior to coming to The University of Kansas two years
ago, Dr. Redick spent 11 years in private practice,
including seven years as clinical chair of radiology,
and imaging director of the Center for Breast Care at
St. Luke's Hospital in Missouri. He received his M.D.
and PhD degrees from The University of Kansas School
of Medicine and completed his fellowship in breast imaging
at the University of Indiana. Dr. Redick is also certified
by the American Board of Radiology.
Syed
Hafeez
is Administrative Director for the Department of Pathology
and Transfusion Medicine at Providence Memorial Hospital,
Sierra Providence Health Network in Texas. He has been
working in both administrative and clinical capacities
as Director of Pathology and Transfusion Medicine departments
in a hospital setting for past 20 years. Mr. Hafeez
holds several board certifications as a Clinical Scientist/Medical
Technologist in laboratory medicine, including one from
the American Society of Clinical Pathology (ASCP). He
received my Master’s degree in Healthcare Management
from University of New Orleans, School of Business and
a Masters degree in Clinical Microbiology.
Sponsored
by:
AACC
THE DARK REPORT is an approved provider by the American Association
for Clinical Chemistry (AACC). This program is approved for 1.5
ACCENT CEU credit hours. ACCENT credits are recognized by the
states of California and Florida for continuing education in clinical
laboratory science.