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Building
Customized Lab Test Reports That Create Attracting profitable new clients with customized formats (Order Live Digital Audio Recordings)
Information technology is fast becoming a competitive differentiator in the lab marketplace. And successful laboratories know how important it is to offer sophisticated informatics solutions to referring physicians. Find
out how to put your lab in the driver’s seat with these
four market-changing aspects of customized lab test reporting: Sending reports directly to physician EMR systems: The biggest physician groups are converting to EMR (Electronic Medical Record) systems. Your lab must be prepared to report lab test results directly into those systems—or lose the business of these large medical groups. Learn proven approaches to implementing direct reporting of lab test results to your clients’ EMRS. Paper Reports: For many physicians, paper lab test reports continue to be part of their daily routine. Explore how custom test report designs can bring aboard new physician accounts and build loyalty from your lab’s existing clients. Web reports: As more healthcare business is conducted on the web, your laboratory needs a strategy for offering lab test reports that are accessible that way. Discover the three essential elements your lab can use to win new physician business when you offer sophisticated web-based lab test reports. At this unique webinar, “Building Customized Lab Test Reports That Create Brand Awareness and Client Loyalty for Your Lab,” on Wednesday, January 14, 2009, you’ll learn the secrets of becoming more IT-savvy, which will help your lab offer a variety of customized lab test reports. Find out how your lab’s LIS and informatics systems can accommodate customized lab test report formats with minimal cost and programming time. Understand how to gain cooperation from your LIS and software vendors to support customized test report formats for your lab’s physician-clients. And get the practical knowledge and insights you can easily apply within your own laboratory. For years, our expert presenter, Curt Johnson of Orchard Software, has been teaching labs like yours how to reach out to new clients and book new business using customized lab test reporting. During this web conference, he’ll help you understand the pitfalls while teaching you the “can’t-miss” secrets that successful laboratories are using to increase profitability. Our
web conference format lets you assemble your key lab team leaders
so you can all listen together. We’ll explore the most productive
ways to generate new customized test report formats that will
help your lab generate new customers while providing even better
service to the ones you already have. Best of all, you and your
team can ask your own questions and get advice from our expert
that’s tailored to your specific needs. So don’t wait!
Reserve
your spot for this timely web conference today!
DATE:
Wednesday,
January 14, 2009
Cancellations
before 5:00 p.m. EST on Monday, January 12, 2009 may receive a
full refund less a $25 service charge.
© 2009 The Dark Group, Inc. |
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is Vice President of Sales and Marketing
for Orchard Software. Under his leadership, Orchard Software
has grown to become a leader in the lab industry and one of
the most respected laboratory information system companies.
Mr. Johnson joined Orchard Software in 1995. As VP of Sales
and Marketing, he continues to strengthen customer loyalty
at Orchard by building and maintaining a customer-focused
organization. In support of the laboratory industry, Mr. Johnson
was instrumental in working with the CLMA to establish Orchard
as the headline sponsor of the CLMA’s ThinkLab annual
meeting. He also serves on the CLMA’s Advisory Board
for Industry Exhibits and sits on the Board of Directors for
the Midwest Academy of Indiana. From 1988 through 1995, before
coming to Orchard, Mr. Johnson had a successful career with
Abbott Laboratories selling diagnostic equipment.